Measure drop-off rates & convert more visitors with powerful form analytics
Use our built-in real-time analytics software to reveal hidden insights that will allow you to make better decisions about your forms faster. Optimize your forms. Increase conversions. Get more leads.

Real Time Analytics
Watch visitors go through your forms in real-time and see how long it takes to complete each step
Detailed Reports
Gain insights into device type, locations, and UTMs — so you can make smarter decisions
Export Your Data
Export to CSV to connect with your other marketing data and share with clients
See The Conversion Rate of Every Step of Your Form
With Step-Based Analytics, you can increase conversions by drilling down into any step of your form to see which steps are working for you, and which steps you need to optimize.

Watch visitors complete your form in real-time
LeadForms is the only lead form software that gives you insights into exactly what your prospects are doing as they go through your forms, in real time. See every action a prospect takes and gain conversion boosting insights to take your forms to the next level.

See Detailed Reports
With detailed reports you can answer questions like: “What devices do my leads use?”, “Where do my leads come from?”, “What channels are working best for me?” and so much more!

A/B Test to Increase Conversions
Combine real-time analytics and step-based metrics with our A/B testing tools to maximize conversions and get more leads.

Yes, you can export all of your LeadForm analytics data into a CSV. This is useful if you’re looking to combine your form data to other data or to share it with a client.
Of course! Our Device Report will provide you with insights into what devices your prospects are using.
Yes! We have a report just for tracking UTMs.
Our Form Analytics feature is included in every plan at no additional cost.
You’re one RocketForm away from more (and better) leads!